adidas - World of Sports, Herzogenaurach, 1999

The competition assignment encompassed the reutilization of the 160 hectare tract of the former Herzog-Base. The major component of the new development will be "adidas World of Sport", the impressive headquarters of the adidas-Salomon Corporation, with its adjoining research, event and sports facilities. Also included in the planning assignment were a residential settlement for 2,500 residents as well as commercial areas. Among the 50 competition entries submitted by international planning firms, the design envisioned by Albert Speer & Partners received 3rd prize. The design is adapting scale and structure of the clearly separated residential settlements typical of the region, with their open spaces - partly natural and partly agricultural. The requested facilities for for adidas World of Sport, as well as for commercial and residential areas are dispersed and alloted to well-defined clusters deriving their proportions and dimensions from pre-existing settlement and landscape forms.


GEV Grundstücksgesellschaft Herzogenaurach

Planning area:

160 ha


Commercial / Industrial | Residential Development | Sport


3rd prize